(BEVERLY HILLS) – When dining out, 65 percent of Americans say they prefer to see nutritional information on a restaurant menu rather than calories alone, according to a recent survey.
Nearly 40 percent said they’d like to see a Nutrition Facts panel, while 27 percent preferred an at-a-glance program with credits or a ratings system, according to the random telephone survey conducted by Kelton Research.
“Cities across the country are considering the public health impact of menu labeling, but our research shows that Americans are looking for more than just calorie-counts,” said John Eldredge, director of brand and business development at Guiding Stars Licensing Co., which makes nutrition navigation systems and commissioned the poll.
The survey of 1,000 adults using random digital dialing was conducted between June 23 and June 30. The poll has a margin of sampling error of plus or minus 3.1 percentage points.